If you’re stuck in a fat loss rut and frustrated with the lack of results from your current diet & exercise routine I can tell you why.
It all comes down to 2 problems.
Here they are…
Problem #1- You’re Using INEFFECTIVE Strategies:
There are more than enough diet and exercise programs on the market today each claiming to be the ‘magic’ solution to losing weight and reducing body fat.
Just look at the diet and exercise section in your local bookstore and you’ll see scores of books across shelf after shelf. It’s enough to make your head spin worse than that girl in the movie ‘The Exorcist‘.
Or try searching the internet for ‘fat loss’ and you’ll see 139 million results (no, I’m not joking). 
The problem is that all these fat loss ‘systems’ all say something different and blame weight gain on one particular thing. Some say it’s because you’re eating more calories than you burn. Others say it’s not the calories but rather the carbohydrates that are making you fat. Still others say fat is the culprit not carbohydrates.
There are diets ranging from low-carb to no-carb, low-fat to no-fat, low-cal to super low-cal, high protein, low glycemic, paleo, organic and liquid diets and plenty more.
So, how do you know which ones really work?
Well, here’s something you probably don’t know…
The truth is that they all ‘work’ to some degree but they don’t work for everyone.
Unfortunately, the ones that do work only do so for a short time until they stop. They leave you stuck, frustrated and desperately searching for the next ‘solution’.
Take low-carbohydrate diets for example. Have you ever wondered why some people lose a bunch of weight and feel great while following a low-carb diet while others struggle, feel lousy and cannot stick with it?
The reason is because we are all different in how our bodies respond to food and exercise.
One of the BIGGEST reasons that 95% of diets fail is that they are based on ‘one-size-fits-all’ approaches to losing fat which just does not exist.
And, while many of these programs work in the beginning the results quickly come to a screeching halt leaving you stuck, frustrated and unable to maintain your results.
Sure the promise of a ‘quick-fix’ sounds great but those results are short-lived because they are built on strategies and tactics rather than PROVEN principles.
Strategies are like pieces of a puzzle that you can’t quite figure out how to put together. You may put a few together here and there but you get stuck and can’t get all the pieces in place.
Principles, on the other hand, are like the picture on the puzzle box where you can clearly see how all the pieces fit together. Unlike strategies that change all the time leaving you guessing, principles stay the same.
When you use proven principles you get consistent and predictable results.
And, results that you can achieve and maintain are what you want right?
Problem #2- You’re Doing The WRONG Exercises
If you’re like 99% of those trying to lose weight and tone up you probably spend a LOT of time doing cardio-based workouts like spinning, cardio kickboxing, step aerobics, sculpt and toning classes or pilates.
While these classes might be fun and make you feel like you’re getting a good workout you’re still not getting the results you really want.
But, fun aside what you really want are RESULTS right?
The problem with these and other cardio-based workouts is that they lose their effectiveness quickly.
Here’s why…
Cardiovascular workouts are demanding on your heart and lungs but place very little demand on your muscles. So, while you’ll get your heart rate up all that’s happening is that your heart is pumping blood, oxygen and nutrients (fatty acids) throughout your body but they have nowhere to go.
Fat is burned inside of your muscle cells and if there is not a significant demand on your muscles those fatty acids just float around with nowhere to go. In other words, cardio workouts aren’t very effective at pulling fatty acids into your muscle cells.
You probably also perform a few hour-long cardio sessions on the treadmill, stair-stepper or elliptical machine in your ‘fat burning zone’.
The truth is that these cardio workouts only work for a short time after which they not only lose their effectiveness but they become counterproductive because your body adapts by using less energy which means you burn fewer calories and less fat.
Think about the ‘regulars’ you see doing cardio at your gym all the time and ask yourself how many of them have significantly changed their bodies in the past 3 months, 6 months, 12 months?
They really haven’t changed much if at all have they?
Then you’re stuck having to add more and more cardio and before long you’re doing all this cardio just to maintain the little results you’ve got. And, if that isn’t bad enough you become prone to nagging overuse injuries that force you to limit your activity level which leads to weight gain.
And, you probably perform various ‘shaping‘ and ‘toning’ exercises using light weights and doing a high number of repetitions for toning your body.
The fact is that these exercises are INEFFECTIVE at burning fat and boosting your metabolism.
The problem is that people everywhere are being told to do the same basic approach regardless of their individual needs.
The truth is that we are all unique and therefore we need diet and exercise methods that take this into consideration.
That’s what most fat loss programs are failing to do and why millions are struggling to achieve their goals.
But, what if you had a PROVEN EFFECTIVE system that provided the most effective exercise, nutritional and lifestyle principles for you and you also had the motivational, goal setting and goal achieving support and guidance you need to achieve your fat loss and fitness goals in the fastest time possible without resorting to dieting nor spending every waking hour at the gym?
If only that kind of information existed, right?
After all, everyone is drowning in a sea of information yet struggling to make sense of it all.
There are hundreds of diets, too many exercise programs, personal trainers, online fitness websites, weight loss centers, fitness bootcamps, DVD’s, CD’s, and yet you’re still trying to figure out what works for you and how to apply it in a way that won’t interrupt your lifestyle.
It’s too bad really because losing fat and getting in great shape doesn’t have to be all that difficult.
It’s simply a matter of using effective, time-tested principles that deliver consistent, predictable results no if’s, and’s or but’s about it.
Who Am I?
I’m Kevin Yates and for the last 11 years I’ve helped hundreds of people get incredible results without resorting to extreme or unhealthy tactics–myself included.
I’ve helped people all over the world with my reports, ebooks, programs, personal training, coaching, speaking, workshops and seminars.
I’ve been interviewed by fitness experts, traveled to Istanbul, Turkey to educate 51 personal trainers and coaches and was a featured presenter for an online fitness product that has helped over 1,100 fitness professionals and fitness enthusiasts.
I’ve been in the trenches and have made my career by helping people online and offline get results.
My goal is to help 1 million people achieve their health and fitness goals.
I realize that at $100 per hour my fitness coaching services are a bit beyond the budget for most people these days and because of this so many are missing out on achieving the results they want.
So, I set out to create a program that would deliver great results at a reasonable price and make it so that people from all over the world could benefit.
But, I did not want to make some typical e-book that gives you a bunch of information and then leaves you on your own to put it together.
Heck, statistics show that most people never finish reading e-books.
I didn’t want that. Instead, I knew that to be effective my program would have to include an element of personalized coaching and support.
So, I thought about what I would expect from a fat loss program that promised me the kind of results I wanted?
The answers were simple:
I would want a program based on PROVEN principles that deliver results consistently and predictably rather than tactics and strategies that work for a while then stop.
I would want a program that provides support and motivation to keep me on track. I know how difficult it is when you’re trying to achieve a goal and you don’t have the support team around you. But, with a coach who is there for you and a community of like-minded participants who are trying to achieve similar goals it’s so much easier to find the motivation to stay on track.
I would want an element of personalized coaching rather than some one-off e-book where you’re left on your own thinking ‘now what?’ Having a coach there to guide and support you and even give you a kick in the backside when you need it would practically guarantee success.
I would want instructions like worksheets, photos and videos that I can use with my particular learning style so I could best understand how to use the program and succeed rather than the way the instructor wants to put out the information.
I would want different workouts so that my body is always challenged, I never get bored and I keep getting results on a regular basis.
I would want a sense of community where I could hang out and bounce ideas around with others who are ‘walking in my shoes’ and where I could always find the support and motivation to achieve my fitness goals.
I would want a fair price that wouldn’t break my bank account or that I would sit around regretting my decision because it was over my budget.
These are the things I would definitely want.
And, I figured that I couldn’t be the only one who would want a program like this.
So, I went ahead and created it.
It’s called the 28-Day Fat Loss Challenge and it’s designed to get you out of your fat loss rut by helping you kickstart your metabolism and get your motivation back.
Here’s how it works…
For the next 28 days you will get daily workouts, instructions, worksheets, videos and a bit of motivation from yours truly:)
The workouts are challenging, fun and always different so you never get stale, stuck or bored.
You’ll also get my Rapid Results nutrition plan for maximum results without dieting, counting calories, weighing foods or wasting money on ineffective supplements.
You’ll have access to the private member’s only area where you will find the workouts, instructions, worksheets, videos and you can share ideas with others, provide support and motivation and get access to coaching from me.
It’s simple really.
Just watch the videos, do the workouts and follow the nutrition plan I lay out for you (no pills, ‘energy’ drinks or supplements).
But, I have to warn you…
- This is NOT a diet. In fact there are no diets on this program whatsoever…that goes for low-carb, low-fat, high-protein and weight loss diet center programs as well.
- This is NOT a marathon-style workout program where you spend an hour or three at the gym 6 or 7 days a week (actually, you can just do the workouts at home if you wish).
- This is NOT a ‘magic bullet‘ solution that you do for 28 days and then go off and gain back all the weight you lost.
This is because most diets are fundamentally flawed in their approach in many ways including calorie or nutrient restriction which attempts to address weight loss with a ‘quick-fix‘ approach that is not only ineffective in the long-term but leaves you frustrated, unhealthy and with a slower metabolism in the end.
So I’ve finalized the program and here’s how it works:
- I’m calling it the “28-Day Rapid Fat Loss Challenge”
- The entire program is only going to be 28 days long (hence the name 
) and includes unrestricted access to the private ‘members-only’ area where you’ll have access to all the videos, workouts, nutrition plan, PLUS support & motivation designed to produce safe, permanent and rapid fat loss.
- I’m going to provide you with a nutrition plan created to help you increase your metabolism, energy level and burn fat. (This is NOT a diet, it’s a highly-effective nutrition plan where all you have to do is follow the guidelines)
And, don’t worry you will not be counting calories, weighing foods, tracking points or any other nonsense.
-I’m also going to provide you with a highly effective fat burning workout program during the 28 days to strip away stubborn body fat & create lean, defined muscles quickly.
-The workouts will be different, challenging, even hard at times but never impossible. And you’ll always have motivation and accountability from me (besides you’ll love the results!)
-You’ll also receive a series of e-mails over the 28 days where I will provide instructions, support and motivation to help you every step of the way.
- Over the course of the 28 day program you can expect to lose up to 15lbs (or more) with a slimmer, trimmer body. (you’ll likely lose a few inches and a couple of clothing sizes)
So, How Much?
I know you’re probably thinking this all sounds a bit too expensive but I promise it isn’t at all.
And, I won’t insult your intelligence by giving you the ‘if you added everything together this program is worth…” nonsense.
Besides, by now I think you’re very aware of how different and unique this program is right?
So, let’s get straight to the point shall we…
The price for entry into the 28-Day Rapid Fat Loss Challenge is $97. At less than $25 per week that’s an absolute steal for all of the expert advice on exercise, nutrition and lifestyle you’ll get.
You won’t even get all of this from a personal trainer or group exercise classes for $25 a week. At just $1.68 per day this is less than what you’ll spend for a café mocha or macchiato at your favorite coffee shop!
And, I’m removing all the risk by offering a 100% no-hassles, money-back guarantee if you’re not completely satisfied.
So, you have nothing to lose and plenty to gain.
I’m offering you the plan, the principles and the support to achieve your fat loss and fitness goals at a very reasonable price and completely risk-free.
But there’s one small catch to all this…
I’m only taking a small selection of individuals who are 100% committed for membership into the program because I want to be sure that I can give each individual participant plenty of attention.
And, quite frankly, I don’t want to waste my time on those who get started and then drop off after a few weeks.
I am ONLY looking for those who are serious about getting better results in 28 days than you have in probably the last several months.
If you are someone who makes excuses for not getting results, is looking for the ‘easy’ way that doesn’t require a bit of hard work or will not give 100% effort then you should seriously reconsider because this program is NOT for you.
But, if you want to lose some serious body fat fast and get a leaner, healthier and better looking body in only 28 days (or less), and if you’re not afraid of a little hard work then this may be the program for you.
Those who have followed the program exactly as it’s laid out have lost 15 lbs and LOTS of inches.
But, I don’t want just anybody in this program. I am ONLY looking for those who are serious about reshaping their bodies in ways they never thought possible.
It’s an all-or-nothing commitment so if you’re anything less than 100% certain you’re ready for the challenge then you should seriously reconsider before you join.
And, I’m not going to try to bribe you with all kinds of bonuses and free stuff just to get you to join. Either you want to change your body and your life over the next 28 days or you don’t.
This is an honest-to-goodness nutrition, workout and support plan that I will provide you and lead you every step of the way.
Either way, the next 28 days is going to pass by. The REAL question is are you going to have a leaner, more defined physique when the time comes or stay right where you are (or worse, pack on a few more pounds)?
The choice is yours.
So, if I haven’t put you off yet do you still want in?
If the answer is yes…
Whatcha waiting for 
As soon as your payment is received I’ll let you in to the 28 Day Rapid Fat Loss Challenge group and you can get your jumpstart on toward achieving your fat loss and fitness goals.
See you there!
.
P.S. This 50% off special offer is for a limited time only. The only way to get in on the deal is to take action and sign up now. Once it’s gone it’s gone for good, period.